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Mass Communication and Journalism · Q198

Communication and Media Research

Graduate and Post Graduate · Mass Communication and Journalism · question 198

Q198

According to researchers and the studies conducted by the IIMC, ratio lost ground to TV. What would be the reson of decline in the number of radio audience?

A.
TV sets were ceap whereas radio sets were not so cheap
B.
TV as an audio-visual medium was able to impinge upon the audio-visual sense of the audiunces whereas radio was only an aural medium
Answer
C.
The government was, keen to promote TV as the official mass communication mode during the early digtmes
D.
Radio announcers and disk jockeys were not as TV announcers and video jockeys

Answer: Option B

Solution

Answer: Option B
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