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Commerce · Q277

Marketing Management

Graduate and Post Graduate · Commerce · question 277

Q277

Assertion (A): Differential pricing structure is designed to accommodate various categories of buyers. Reason (R): It aims at increasing sales and revenues and driving competitors out of the market.

A.
(A) and (R) are correct
B.
(A) is correct, but (R) is incorrect
Answer
C.
(A) is incorrect, but (R) is correct
D.
(A) and (R) both are incorrect

Answer: Option B

Solution

Answer: Option B
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