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Commerce · Q14

Marketing Management

Graduate and Post Graduate · Commerce · question 14

Q14

Assertion (A): The electronic media has a strong impact on consumer behaviour in India. Reason (R): Most of the Indian consumers make their decision with the help of electronic media.

A.
(A) is correct, but (R) is incorrect
B.
(R) is correct, but (A) is incorrect
C.
Both (A) and (R) are incorrect
D.
Both (A) and (R) are correct
Answer

Answer: Option D

Solution

Answer: Option D
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