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Management · Q81

Management Accounting

Graduate and Post Graduate · Management · question 81

Q81

Balanced scorecard perspective measures company's success in targeted segments of customers, this perspective can also be classified as

A.
internal business process perspective
B.
customer perspective
Answer
C.
learning perspective
D.
financial perspective

Answer: Option B

Solution

Answer: Option B
Solution:
Balanced scorecard perspective measures company's success in targeted segments of customers, this perspective can also be classified as customer perspective. Customer perspective measures consider the organization's performance through the eyes of its customers, so that the organization retains a careful focus on customer needs and satisfaction.