Vidyalelo
Management · Q178

Marketing

Graduate and Post Graduate · Management · question 178

Q178

Distinct characteristic of services is_____________

A.
Intangibility
Answer
B.
Inseparability
C.
Variability
D.
Perishability

Answer: Option A

Solution

Answer: Option A
Solution:
Distinct characteristic of services is intangibility. Service intangibility means that services cannot be seen, tasted, felt, heard or smelled before they are bought.