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Home Science · Q173

Resource Management and Consumer Issues

Graduate and Post Graduate · Home Science · question 173

Q173

For an entrepreneur, the target market means 1. a group of customers, a venture reaches by accident. 2. all consumers, who will choose to purchase the venture's product. 3. a chain of discount stores. 4. a specific group of potential customers towards which a venture aims its marketing plan.

A.
1 and 2
B.
2 and 3
C.
2 and 4
Answer
D.
1 and 4

Answer: Option C

Solution

Answer: Option C
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