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Management · Q354

Marketing

Graduate and Post Graduate · Management · question 354

Q354

In the course of converting to a marketing orientation, a company faces three hurdles . . . . . . . .

A.
organized resistance, slow learning and fast forgetting
Answer
B.
management, customer reaction, competitive response
C.
decreased profits, increased R & D, additional distribution
D.
forecasted demand, increased sales expense, increased inventory costs

Answer: Option A

Solution

Answer: Option A
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