Q535
Match the items of List II with the items of List I and suggest the correct answer: List-I (Components of Holistic Marketing) List-II (Key Constituent/Dimension) a. Internal marketing 1. Brand and customer equity b. Performance marketing 2. Stakeholder c. Integrated marketing 3. Marketing department d. Relationship marketing 4. Communications
Match the items of List II with the items of List I and suggest the correct answer:
| List-I (Components of Holistic Marketing) | List-II (Key Constituent/Dimension) |
| a. Internal marketing | 1. Brand and customer equity |
| b. Performance marketing | 2. Stakeholder |
| c. Integrated marketing | 3. Marketing department |
| d. Relationship marketing | 4. Communications |
A.
a-3, b-1, c-4, d-2
AnswerB.
a-3, b-2, c-1, d-4
C.
a-2, b-1, c-3, d-4
D.
a-1, b-3, c-2, d-4
Answer: Option A
Solution
Answer: Option A
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