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Commerce · Q282

Marketing Management

Graduate and Post Graduate · Commerce · question 282

Q282

Peter F. Drucker noted the relationship between selling and marketing in which of the following terms?

A.
Marketing is a subsidiary component of selling
B.
The aim of marketing is to make selling superfluous
Answer
C.
The aim of selling is to make marketing superfluous
D.
Selling and marketing are essentially the same thing

Answer: Option B

Solution

Answer: Option B
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