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Commerce · Q842

Marketing Management

Graduate and Post Graduate · Commerce · question 842

Q842

Positioning by emphasising the special attributes and benefits of the product is known as . . . . . . . .

A.
positioning by product attributes and benefits
Answer
B.
positioning by brand endorsement
C.
positioning by use, occasion and time
D.
positioning by corporate identity

Answer: Option A

Solution

Answer: Option A
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