Vidyalelo
Management · Q163

Marketing

Graduate and Post Graduate · Management · question 163

Q163

Resellers may actually take ownership of the product and participate in the marketing, including the advertising.

A.
TRUE
Answer
B.
FALSE

Answer: Option A

Solution

Answer: Option A
Solution:
Resellers may actually take ownership of the product and participate in the marketing, including the advertising. Resellers buy finished products and resell them to their customers for the purpose of making a profit. Resellers do not modify the products they buy. Resellers can be wholesalers who sell their products to other resellers or retailers who sell their products to end users.