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Management · Q68

Business Communication

Graduate and Post Graduate · Management · question 68

Q68

Select the statement that is not true of sales letters.

A.
The layout can differ from that of the traditional letter
B.
A headline could replace the inside address
C.
The letter should avoid sentence fragments and choppy paragraphing
Answer
D.
Attention-gaining devices are used to capture the reader

Answer: Option C

Solution

Answer: Option C
Solution:
The letter should avoid sentence fragments and choppy paragraphing is not true of sales letters. Sentence fragments and catchy paragraphing is important.