Vidyalelo
Commerce · Q779

Marketing Management

Graduate and Post Graduate · Commerce · question 779

Q779

Statement-I: Pricing at par with the market price of existing brands is considered to be the most reasonable pricing strategy for selling a product in a strongly competitive market. Statement-II: Pricing below market price is found to be more successful when the seller intends to achieve a prestigious position among the sellers in the locality for selling prestigious goods of superior quality.

A.
Both the statements are correct
B.
Both the statements are incorrect
C.
Statement-I is correct, but Statement-II is incorrect
Answer
D.
Statement-I is incorrect, but Statement-II is correct

Answer: Option C

Solution

Answer: Option C
No explanation is given for this question Let's Discuss on Board