Q27
The effectiveness of marketing information system depends to a larger extent of _____ from market place to the firm.
A.
marketing
B.
advertising
C.
feedback
AnswerD.
promoting
Answer: Option C
Solution
Answer: Option C
Solution:
The effectiveness of marketing information system depends to a larger extent of feedback from market place to the firm. An MIS can provide endless benefits to any organization including: enabling managers to share information and work together virtually, helping marketers collaborate with customers on product designs and customer requirements, and addressing operational needs through customer management systems.