Vidyalelo
Management · Q27

Management Information System (MIS)

Graduate and Post Graduate · Management · question 27

Q27

The effectiveness of marketing information system depends to a larger extent of _____ from market place to the firm.

A.
marketing
B.
advertising
C.
feedback
Answer
D.
promoting

Answer: Option C

Solution

Answer: Option C
Solution:
The effectiveness of marketing information system depends to a larger extent of feedback from market place to the firm. An MIS can provide endless benefits to any organization including: enabling managers to share information and work together virtually, helping marketers collaborate with customers on product designs and customer requirements, and addressing operational needs through customer management systems.