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Commerce · Q818

Marketing Management

Graduate and Post Graduate · Commerce · question 818

Q818

The following concept holds that an organization's task is to determine needs, wants, and interests of target markets, and deliver the desired satisfactions more effectively and efficiently than competitors in a way that preserves or enhances the consumer's and the society's wellbeing.

A.
Customer-centred business
B.
Focused business model
C.
Societal marketing concept
Answer
D.
Ethically responsible marketing

Answer: Option C

Solution

Answer: Option C
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