Vidyalelo
Management · Q7

Marketing

Graduate and Post Graduate · Management · question 7

Q7

What is the basic property of a service which makes it different from a product?

A.
Shape
B.
Size
C.
Very expensive
D.
Intangibility
Answer

Answer: Option D

Solution

Answer: Option D
Solution:
Intangibility is the basic property of a service which makes it different from a product. Products have tangible qualities that provide information to consumers so they can easily compare one product to another. Services, on the other hand, are intangible. Most services cannot be experienced or consumed until the purchase is made.