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Management · Q349

Marketing

Graduate and Post Graduate · Management · question 349

Q349

Which of the following is a form of online word-of-mouth that encourages consumers to pass along company developed products and services or any other information online?

A.
Viral marketing
Answer
B.
Microsites
C.
Interstitials
D.
Contextual placements

Answer: Option A

Solution

Answer: Option A
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