Q189
Added features to an offering are called _________ service features.
A.
Expected
B.
Augmented
C.
Primary
D.
Secondary
E.
Perceived
AnswerAnswer: Option E
Solution
Answer: Option E
Solution:
Added features to an offering are called perceived service features. Perceived quality can be defined as the customer's perception of the overall quality or superiority of a product or service with respect to its intended purpose, relative to alternatives.