Vidyalelo
Management · Q41

Marketing

Graduate and Post Graduate · Management · question 41

Q41

Adding new features to a product is advocated by which of the approaches?

A.
Product Approach
Answer
B.
Production Approach
C.
Marketing Approach
D.
Selling Approach

Answer: Option A

Solution

Answer: Option A
Solution:
Adding new features to a product is advocated by Product Approach. The Product Approach. In the product approach, also known as the “income approach” as it compares a business's production to the amount spent to create a product, businesses adapt a successful business model previously tested by another organization.