Vidyalelo
Commerce · Q179

Marketing Management

Graduate and Post Graduate · Commerce · question 179

Q179

Match the following. List-I (Pricing Methods) List-II (Explanations) a. Mark-up pricing 1. Set high price and recover the cost as early as possible b. Target return pricing 2. Cost of the product + Mark-up (desired profit) c. Going rate pricing 3. Specified rate of return on investment d. Market skimming 4. Prevailing pricing matters

Match the following.
List-I (Pricing Methods) List-II (Explanations)
a. Mark-up pricing 1. Set high price and recover the cost as early as possible
b. Target return pricing 2. Cost of the product + Mark-up (desired profit)
c. Going rate pricing 3. Specified rate of return on investment
d. Market skimming 4. Prevailing pricing matters
A.
a-2, b-3, c-4, d-1
Answer
B.
a-1, b-2, c-3, d-4
C.
a-2, b-4, c-3, d-1
D.
a-4, b-3, c-2, d-1

Answer: Option A

Solution

Answer: Option A
No explanation is given for this question Let's Discuss on Board