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Mass Communication and Journalism · Q96

Advertising and Marketing Communication

Graduate and Post Graduate · Mass Communication and Journalism · question 96

Q96

Match the functions of the advertising agency with their descriptions List-I (Functions) List-II (Descriptions) a. Creation of advertisment 1. Making advertisement more appealing to attract buyers b. Advertising campaign 2. The process of managing publicity of a product c. Sales promotion 3. The process of expansion of sales of a product d. Public relations 4. Enhancing the goodwill between clients and other parties

Match the functions of the advertising agency with their descriptions
List-I (Functions) List-II (Descriptions)
a. Creation of advertisment 1. Making advertisement more appealing to attract buyers
b. Advertising campaign 2. The process of managing publicity of a product
c. Sales promotion 3. The process of expansion of sales of a product
d. Public relations 4. Enhancing the goodwill between clients and other parties
A.
a-1, b-2, c-3, d-4
Answer
B.
a-4, b-3, c-2, d-1
C.
a-2, b-4, c-1, d-3
D.
a-3, b-1, c-4, d-2

Answer: Option A

Solution

Answer: Option A
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