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Mass Communication and Journalism · Q86

Public Relations and Corporate Communication

Graduate and Post Graduate · Mass Communication and Journalism · question 86

Q86

'Public relations' can be defined as

A.
A collection of techniques for persuading people to buy products they don't need
B.
A collection of techniques for persuading new organisations to give space or time to people or products that are not inherently newsworthy
C.
Planned and continuous communication to provide information about an organisation, issue or product to the public
Answer
D.
Planned and continuous communication to obscure the inadequacies of an organisation or product

Answer: Option C

Solution

Answer: Option C
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