The main PR activities are:
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Mass Communication and Journalism · all questionsPublic Relations and Corporate Communication
Public Relations and Corporate Communication
practice.
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Press agentry approach prevalent in US in the initial stage lacked
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Which theory believes that peopletry to explain why events happen especially the only that are sudden and negative?
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What creates distrust, doubts and misunder standing among the subordinates?
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Facts related to public relations are given below
1. To promote the product and services.
2. To measure success.
3. To investigate the attitude of various groups towards the policies.
4. To exploit the opportunities.
Which of the above given is/are the objectives of public relations?
1. To promote the product and services.
2. To measure success.
3. To investigate the attitude of various groups towards the policies.
4. To exploit the opportunities.
Which of the above given is/are the objectives of public relations?
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What must be encouraged at the work place during emergency situations?
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Which of the following is not correct for qualities of organisational spokespersons during a crisis situation?
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Who owns the responsibility of minimising the chance of misunderstanding?
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A few steps of crisis communications are given below
1. Assess the crisis situation
2. Identify your crisis communications team
3. Anticipate crisis
4. Crisis response
Which of the above given is/are steps of pre-crisis communications?
1. Assess the crisis situation
2. Identify your crisis communications team
3. Anticipate crisis
4. Crisis response
Which of the above given is/are steps of pre-crisis communications?
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On what factor does the success of any corporate organisation depend?
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Facts related to corporate communications are given below
1. Investor relations
2. Customer relations
3. Long-term system
4. Internal and external communication
Which of the above given is/are the characteristics of corporate communication?
1. Investor relations
2. Customer relations
3. Long-term system
4. Internal and external communication
Which of the above given is/are the characteristics of corporate communication?
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Which theory examines the components that an organisation can employ while navigating a crisis to navigate significant issues?
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Match the following descriptions with correct key terms of professional values of a PRSA member.
| List-I (Description) | List-II (Key terms) |
| a. They serve the public interest by acting as responsibly representatives of the public | 1. Loyalty |
| b. They acquire and responsibly use specialised knowledge and experience | 2. Fairness |
| c. They respect all opinions and support the right of free expression | 3. Expertise |
| d. They are faithful to those, they represent | 4. Advocacy |
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Match the following PRSA code provisions of conduct with their intent.
| List-I (PRSA Code Provisions of Conduct) | List-II (Intent) |
| a. Free flow of information | 1. To promote respect and fair competition among public relations professionals |
| b. Competition | 2. To protect the privacy rights of clients, organisations and individuals |
| c. Disclosure of information | 3. To aid informed decision making |
| d. Safeguarding confidence | 4. To build trust with the public by revealing reguired information |
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In comparison to small group communication, in organisational communication
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What does the term 'crisis' refer to?
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Sponsorship is essentially a . . . . . . . . Communications tool.
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Who, in 2001, defined IPR as 'The planned and organised effort of a company, institution or government to establish mutually beneficial relations with the public of other nations?
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Organisational leadership often does not understand that in the absence of adequate internal and external communications:
1. Operational response will break down.
2. The impact to the financial and reputational bottom line will scale new peaks of success.
3. The company will scale new peaks of success.
4. The employees will feel safe and secure.
Which of the above given justify/ies the given statement?
1. Operational response will break down.
2. The impact to the financial and reputational bottom line will scale new peaks of success.
3. The company will scale new peaks of success.
4. The employees will feel safe and secure.
Which of the above given justify/ies the given statement?
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Which of the following is not a true characteristic of corporate communication?
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