Q118
Sales letters start with
A.
An easy and effective way
B.
An attention-getting device
AnswerC.
A smooth story
D.
Buffer
Answer: Option B
Solution
Answer: Option B
Solution:
Sales letters start with an attention-getting device. To get through, your sales letter needs to be good, different, professional and relevant. Use the five-second rule when designing direct sales letters opening statements and headlines.