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Mass Communication and Journalism · Q183

Advertising and Marketing Communication

Graduate and Post Graduate · Mass Communication and Journalism · question 183

Q183

The features of the product have some advantages, which deliver some benefits to the customer. This concept is better known as the

A.
DAGMAR
B.
AIDA
C.
FAB
Answer
D.
SR

Answer: Option C

Solution

Answer: Option C
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