A single printed sheet of paper of small size, containing preliminrary information relating to a topic is known as
A. newsletter
B. bulletin
C. leaflet
D. folder
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Which of the following is/are basic components of mass communication?
A. Mass audiences
B. Mass messages
C. Mass media
D. All of these
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What do you mean by gender?
A. Women and men with specific genitals
B. Male and female candidates
C. Calling according to the age and colour
D. Depends on the role which one plays in society
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The selection of a channel for communication is based on
1. availability
2. organisational hierarchy
3. cost
4. frequency of use
A. 1, 2 and 3
B. 2, 3 and 4
C. 1, 3 and 4
D. 1, 2, 3 and 4
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Consider the following statements
1. Harold Lasswell Model is most effective communication model that identifies the sources message, content, channel, audience., etc.
2. Professor B. C. Roy was the author of "Communication and Social Development of India."
Which of the statements given above is/are correct?
A. Only 1
B. Only 2
C. Both 1 and 2
D. None of these
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Match the following.
List-I (Function of communication)
List-II (Intended result)
a. To play
1. Guidance
b. To help
2. Skill building
c. To learn
3. Agreement
d. To relate
4. Judgement
5. Gratification
A. a-4, b-3, c-2, d-5
B. a-4, b-2, c-5, d-3
C. a-5, b-1, c-2, d-3
D. a-4, b-3, c-2, d-1
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One study estimates the existence of about 7000 street theatre group in different parts of the country with the largest number in
A. Tamil Nadu
B. Kerala
C. West Bengal
D. Andhra Pradesh
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Media have a role and a function in society, which could be
A. maintain the consensus
B. reinforce
C. stabilise
D. All of these
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Match the following.
List-I
List-II
a. The very diversity of folk tradition.
1. During Telangana Movement.
b. Mass opinion created by 'Barra Katha'.
2. Use them as vehicles for communication, a popular folks form in Andhra Pradesh
c. Folk media and personal contact.
3. Personal contact, demonstration, interaction.
d. Three important aspects of folk media.
4. Utilised to communicate.
e. Radio advertisement.
5. Based on folk tones promoting agricultural products.
A. a-2, b-3, c-5, d-4, e-1
B. a-5, b-2, c-3, d-1, e-4
C. a-2, b-1, c-4, d-3, e-5
D. a-5, b-4, c-3, d-1. e-2
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Distrust' between a sender and a receiver in communication is a type of
A. mechanical barrier
B. language or semantic barrier
C. socio-psychological barrier
D. organisation barrier
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Which of the following statements is/are correct?
A. Rapport in folk media is immediate and direct, the barriers of communication almost not exist
B. The Keertan, Alha and various street theatre are examples of audience participation
C. Folk media cater to small audiences at a time, but impact is at much deeper level
D. All of the above
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What are the three coordinates of mixed model?
A. Public, private and social
B. Market, social and religion
C. Market, public and private
D. None of the above
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The communication process is always
1. systematic
2. intentional
3. interactional
4. functional
A. 1 and 2 are correct
B. 2 and 3 are correct
C. 3 and 4 are correct
D. 1 and 4 are correct
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Which of the following is the strategic approach of advocacy and behaviour change communication?
A. Counselling
B. Health
C. Individual
D. Group
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Which of the following set of statements are correct for describing the human communication process?
1. Non-verbal communication can stimulate ideas.
2. Communication is a learnt ability.
3. Communication is not a universal panacea.
4. Communication cannot break down.
5. More communication means more effective learning by students.
6. Value of what is learnt through classroom communication is not an issue for students.
Select the correct answer
A. 1, 2, 3 and 4
B. 1, 4, 5 and 6
C. 1, 3, 5 and 6
D. 2, 4, 5 and 6
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Assertion (A) In order to make development programmes effective, the approach and procedure must be culturally appropriate.
Reason (R) Culture is passed on from one generation to the next through communication.
A. Both A and R are incorrect
B. A is correct, R is incorrect
C. A is incorrect, R is correct
D. Both A and R are correct, but R is not the correct explanation of A
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What causes a lot of relevant information to be lost?
A. Volume of information
B. Timing of information
C. Accuracy of information
D. Flow of information
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The Akshaya Patra Foundation initiated the
A. Vodafone Delhi Marathon
B. Swachh Bharat Abhiyan
C. Go Green
D. Photography Contest
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What is the aim of developmental communication?
A. To change human life
B. To enhance the personality of a person
C. To preserve the environment
D. To create new ideas and technology
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Development communication is
1. resource for development
2. precursor for social change
3. an approach for charity
4. a component of press information bureau
A. 3, 2 and 4
B. 1, 2 and 3
C. 1 and 2
D. 4, 1 and 3
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