Which one of the following is not a form of feedback in mass communication?
A. Letter to the editor
B. Live phone-ins
C. News headlines
D. TRPs
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Techniques used in behaviour modification which involve reinforcement contingent on a particular response.
A. Analytical therapy
B. Cognitive therapy
C. Classical conditioning
D. Operant conditioning
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What is the role of journalism?
A. To create
B. To develop
C. To produce
D. To instruct
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The group which are taken into account for communication are
1. cultural groups
2. social groups
3. family groups
4. reference groups
Select the correct answer
A. 1 and 2
B. 1 and 4
C. 1, 2 and 3
D. All of these
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Which of the following theory is not related to advocacy and behaviour change communication:
A. Self-efficacy
B. Education
C. Criminology
D. Illusion
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. . . . . . . . brand uses the social campaign as guide.
A. The CSR team
B. The marketing communication
C. Consumer report
D. All of the above
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What is experienced by every communicator?
A. Manipulated emotions
B. Anticipatory excitement
C. The issue of homophiles
D. Status dislocation
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Which media would be ideal to attract the attention of children to sell chocolates to them?
A. Radio
B. Newspapers
C. TV (advertisements)
D. Leaflets
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Which two approaches are good in communication messages to the community?
1. Participatory Approach
2. Training and Visit Approach
3. Commodity Specialised Approach
4. Direct approach by the community
Select the correct answer
A. 1 and 2
B. 2 and 4
C. 1 and 4
D. 3 and 4
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Instagram was launched in
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Facebook was launched in which year?
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Match the following.
List-I
List-II
a. Puppets
1. Graphic aid
b. Charts
2. Electronic
c. Computer
3. Traditional
d. Print
4. Mass media
A. a-2, b-3, c-4, d-1
B. a-4, b-1, c-3, d-2
C. a-3, b-1, c-2, d-4
D. a-1, b-2, c-3, d-4
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Which of the following is not true about the grapevine?
A. It is somewhere between 75% and 95% as accurate
B. It is found in almost all organisations
C. Managers usually welcomeits existence
D. It is faster at conveying information than an organisation's formal communication system
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. . . . . . . . is an essential activity organised by NGOs.
A. Demonstration
B. Television shows
C. Radio jingles
D. None of these
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Which of the following is/are true about mass media?
A. It can act as an agent of change in development
B. It has brought people of the world closer to each other
C. It can bring in positive social changes
D. All of the above
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